LM Studio | Digital Design for Creative Brands

MY SIMPLE PHILOSOPHY

A brand should feel as good as the work behind it.

I believe a business's visual identity and website should communicate its personality, values and the quality of what it creates.

Every detail matters, from colors and typography to the digital experience, building a presence that feels clear, authentic and consistent.

WHAT I DO

Simple, intentional, beautiful.

From brand identities to websites, I create visual systems and digital experiences that feel authentic, clear and easy to connect with.

Whether you need a brand identity, a website, or both together, each project is tailored to where your business is today.

Brand Identity

I create visual identities that capture your business personality and create a consistent foundation for every touchpoint.

Includes:

Visual Direction
Logo Design
Typography
Color System
Brand Elements
Social Media Applications
Packaging Applications

Websites

I design and build websites that bring your brand online with a clear, cohesive and user-friendly experience.

Includes:

Website design
Landing pages
Responsive Development
Mobile & Desktop
Content structure

WHO I WORK WITH

Independent businesses with a passion for what they do.

I enjoy working with people who care about their craft and want a website that reflects the quality of their work.

Flower Designers

Photographers

Ceramic Studios

Artisan Brands

wide shot of a boutique with itens hanging on the wall such as hats

Boutiques

close up of a armchair with a plant next to it

Interior Designers

close up of a man riding a bicycle focusing on his shoe style

Lifestyle Brands

over the shoulder shot of a woman drawing in her studio desk

Creative Studios

MY APPROACH

Less noise. More meaning.

Every project begins with understanding who you are, what you do, and the feeling you want to communicate.

Discover

I get to know your brand and its uniqueness, your story, goals and your audience.

Define

I explore the visual direction, defining the elements that will shape your brand identity.

Create

I design the visual identity and digital experiences, creating a cohesive system across different touchpoints.

Launch

You receive all final assets ready to use, helping your brand move forward with confidence.

SELECTED WORK

A collection of brand identities and digital experiences.

Pita Ceramics

A visual identity created for a handmade ceramics brand, focusing on warmth, craftsmanship and a timeless feel.

2026 · Brand Identity Concept + Packaging

Luma Coffee

A visual identity created for a coastal coffee shop inspired by slow mornings, specialty coffee, and the relaxed atmosphere of Australian beach cafés.

2026 · Brand Identity Concept + Packaging

Clover Fields

A visual identity created for a floral studio inspired by seasonal flowers, natural forms, and the quiet beauty of changing seasons.

2026 · Brand Identity Concept + Art Direction

FAQ

A few things people often ask before starting a project.

1. Do you only offer branding and website packages, or can I choose individual services?

I offer both. Every business has different needs and is at a different stage, so projects can be focused on a specific service, such as a brand identity refresh or a new website, or combined together to create a more complete brand experience.

2. Do you work with existing brands or only new businesses?

Both. I help new businesses create their visual identity from the beginning, and I also help existing brands refine their logo, colors, typography and overall visual direction.

3. What does the design process look like?

Every project starts by understanding your business, goals and the feeling you want your brand to communicate. From there, I develop the visual direction, create the design system and prepare the final assets for you to use.

4. Do you create websites as well as branding?

Yes. I create websites that extend your brand into the digital space, combining thoughtful design, responsive development and a clear user experience.

5. How long does a project usually take?

The timeline depends on the scope of the project. Smaller identity projects can take a few weeks, while more complete branding and website projects may require more time. We'll define the best approach together before starting.

Have a project in mind? Let's talk.

Whether you're starting something new or looking to refresh your existing brand, I'd love to hear your story and explore how I can help.

Get in touch View work

ABOUT

An independent design studio, small in size, big in care.

Hi, I'm Lucas Menezes. Thank you for taking the time to get to know my work.

LM Design Studio is an independent design studio focused on creating visual identities and digital experiences for independent businesses and creative brands.

I believe a brand should be clear, authentic and aligned with what it represents, from its visual identity to its digital presence.

Every detail, from typography and colors to imagery and interface, plays a role in creating a consistent and memorable experience.

My goal is to help independent businesses transform their ideas into visual identities that reflect the quality and personality behind the work they create.

I would love to learn more about your business, hear your story and explore how we can build a visual presence that feels right for your brand.

No complicated processes or generic solutions — just thoughtful design created for people and businesses that have something special to share.

A few glimpses of the city where LM Design Studio is based, captured by me.

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close up of a latte art in a black mug on a wooden table

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Brand identities and websites for independent businesses.